Source: Buzalka, Mike. “Cura Launches Wellness Platform for Older Adults.” Food Management Magazine, 31 January 2023, https://www.food-management.com/senior-dining/cura-launches-wellness-platform-older-adults.
BeWell Nutrition for the Active Adult is a wellness and healthy eating platform that helps seniors fuel their workout and support well-being by making informed healthier food choices easy!
Nutrition for the Active Adult was first piloted at Menno Haven, a retirement community in Chambersburg, Pa., whose rehabilitation center is the first known WELL-certified skilled nursing building in the world. More than 58 residents participated in the three-month test pilot program in 2022, returning 65 cards and continuing their healthier eating habits even after the promotion, which inspired 45% of the participating residents to purchase additional BeWell items—which was not their typical purchase.